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Snickers has been resting on its laurels for years! Meanwhile most people (anecdotally) who eat a Take 5 acknowledge that it's the perfect combination of salty and sweet, crunchy and chewy. The commercial ends with the tagline "the best bar you've never heard of."Įver since I learned of the existence of Take 5, I have been baffled, offended even, that it is not a more popular candy bar. Now marketed as Reese's Take 5, the commercial, which featured an office employee using various figures of speech synonymous with "living under a rock" to shame her coworker, who is actually living under a rock, for not knowing about Take 5. During the Super Bowl, Hershey's aired an ad for its neglected candy bar Take 5.